Consumer behavior : a strategic approach / Henry Assael.
By: Assael, Henry.
Material type:
BookPublisher: Boston, Mass. : Houghton Mifflin, c2004Description: 631 p. : ill. (chiefly col.).ISBN: 0618222154.Call No.:
HF 5415.32
A872C
Subject(s): Consumer behavior | Marketing researchBibliography, etc. Note: Includes bibliographical references and indexes
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF 5415.32 A872C (Browse shelf) | Available | 201206130009 | |
| Main Campus Book Shelves | HF 5415.32 A872C (Browse shelf) | Available | 201206130008 |
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| HF5415.32 A766C 2002 Consumers / | HF5415.32 A766C 2004 Consumers / | HF5415.32 A766C 2004 Consumers / | HF 5415.32 A872C Consumer behavior : | HF 5415.32 A872C Consumer behavior : | HF5415.32 A872C 1992 Consumer behavior and marketing action / | HF5415.32 A872C 1995 Consumer behavior and marketing action |
Includes bibliographical references and indexes
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