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Principles of marketing / Philip Kotler, Gary Armstrong

By: Kotler, Philip.
Contributor(s): Armstrong, Gary (Gary M.).
Material type: materialTypeLabelBookPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008Edition: 12th ed; Pearson international edition.Description: xxxiv, 599 p., 99 unnumbered p. : ill. (chiefly col.).ISBN: 9780136132370.Call No.: HF5415 K674P 2008 Subject(s): MarketingBibliography, etc. Note: Includes bibliographical references and indexes
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Book Shelves 		HF5415 K674P 2008 (Browse shelf) Checked out 2024-08-05 201301310084

Includes bibliographical references and indexes

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