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Uprising : how to build a brand--and change the world--by sparking cultural movements / Scott Goodson.

By: Goodson, Scott.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : McGraw-Hill, c2012Description: 256 p. : ill.ISBN: 9780071782821.Call No.: HF 5415.1255 G662U Subject(s): Branding (Marketing) | Social movementsBibliography, etc. Note: Includes bibliographical references and index
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Main Campus
Book Shelves 		HF 5415.1255 G662U (Browse shelf) Available 201404230007

Includes bibliographical references and index

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