Neuromarketing : exploring the brain of the consumer / Leon Zurawicki.
By: Zurawicki, Leon.
Material type:
BookPublisher: [Berlin] : Springer, c2010Description: 273 p. : ill.ISBN: 9783540778288.Call No.:
HF5415.32
Z872N
Subject(s): Consumer behavior | Marketing -- Psychological aspectsBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.32 Z872N (Browse shelf) | Checked out | 2025-01-14 | 201405160001 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
| HF5415.32 W444C Consumer behavior | HF5415.32 W444C Consumer behavior | HF5415.32 Z836A 2019 The age of surveillance capitalism : the fight for a human future at the new frontier of power / | HF5415.32 Z872N Neuromarketing : | HF5415.324 Y377D Decoding the new consumer mind : | HF5415.324 Y377D Decoding the new consumer mind : | HF5415.33 .A78 S387C Consumer behavior in Asia |
Includes bibliographical references and index
There are no comments for this item.