Marketing for hospitality and tourism / Philip R. Kotler, John T. Bowen, James Makens.
By: Kotler, Philip [author].
Contributor(s): Bowen, John T [author] | Makens, James C [author].
Material type:
BookCopyright date: Harlow : Pearson, ©2014Edition: Sixth edition; Pearson new international edition.Description: 630 pages : color illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292020037.Call No.:
TX911.3.M3
K674M 2014
Subject(s): Hospitality industry -- Marketing | Tourism -- MarketingBibliography, etc. Note: Includes bibliographical references and index.
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | TX911.3.M3 K674M 2014 (Browse shelf) | Available | 2016000003397 |
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| TX911.3 .M3 K674M 2003 Marketing for hospitality and tourism / | TX911.3 .M3 K674M 2003 Marketing for hospitality and tourism / | TX911.3 .M3 K674M 2006 Marketing for hospitality and tourism / | TX911.3.M3 K674M 2014 Marketing for hospitality and tourism / | TX911.3 .M3 K674M 2017 Marketing for hospitality and tourism / | TX911.3 .M3 L484M 2000 Marketing leadership in hospitality : | TX911.3 .M3 L484M 2000 Marketing leadership in hospitality : |
Includes bibliographical references and index.
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