Marketing : an introduction / Gary Armstrong, Philip Kotler.
By: Armstrong, Gary (Gary M.).
Contributor(s): Kotler, Philip.
Material type:
BookPublisher: Boston, Mass. : Pearson, ©2015Edition: Twelfth edition, global edition.Description: 672 pages : illustrations (chiefly colour).Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292016788.Call No.:
HF5415
A757M 2015
Subject(s): MarketingBibliography, etc. Note: Includes bibliographical references and indexes
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415 A757M 2015 (Browse shelf) | Available | 2016000003947 |
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| HF 5415 A757M 2013 Marketing : | HF 5415 A757M 2013 Marketing : | HF 5415 A757M 2013 Marketing : | HF5415 A757M 2015 Marketing : an introduction / | HF5415 A766E Ethical marketing and the new consumer / | HF5415 B343M Marketing theory and practice | HF 5415 B424W What clients love : |
Includes bibliographical references and indexes
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