Advertising & promotion / Chris Hackley and Rungpaka Amy Hackley.

By: Hackley, Christopher E [author.].
Contributor(s): Hackley, Rungpaka Amy [author].
Material type: materialTypeLabelBookPublisher: Los Angeles, Calif. : SAGE, 2015Description: 326 pages : illustrations (chiefly color).Content type: text Media type: unmediated Carrier type: volumeISBN: 9781446280720.Call No.: HF5823 H324A 2015 Other title: Advertising and promotion.Subject(s): Advertising | Advertising -- Social aspects | Sales promotion | Advertising -- Brand name productsBibliography, etc. Note: Includes bibliographical references and index.
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HF5823 H324A 2015 (Browse shelf) Available 2016000004798

Includes bibliographical references and index.

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