Marketing Management in Asia / Dawn Incobucci, Randall Shannon and Nicholas Grigoriou.

By: Incobucci, Dawn [author].
Contributor(s): Shannon, Randall [author] | Grigoriou, Nicholas [author].
Material type: materialTypeLabelBookPublisher: Andover, Mass. : Cengage Learning, 2015Description: xi, 530 pages : colour illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9789814455244.Call No.: HF5415.13 I226M 2015 Subject(s): Marketing -- Management | Marketing -- Asia -- Case studiesBibliography, etc. Note: Includes bibliographical references and index
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HF5415.13 I226M 2015 (Browse shelf) Available 2018000000195
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HF5415.13 H877B 1998 Business marketing management : HF5415.13 H877B 2004 Business marketing management : HF5415.13 H877B 2004 Business marketing management : HF5415.13 I226M 2015 Marketing Management in Asia / HF5415.13 J346M 1993 Marketing planning & strategy HF5415.13 J346M 1997 Marketing planning & strategy HF5415.13 J346M 1997 Marketing planning & strategy

Includes bibliographical references and index

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