Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing / an anthology selected and interpreted by John M.T. Balmer and Stephen A. Greyser
Contributor(s): Balmer, John M.T | Greyser, Stephen A.
Material type:
BookPublisher: London : Routledge, 2008Description: 365 p. : ill.ISBN: 9780415284219.Call No.:
HD2731
R483
Subject(s): Corporations | Corporate image | Business namesBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HD2731 R483 (Browse shelf) | Checked out | 2024-08-05 | 201105120006 |
| Main Campus Book Shelves | HD2731 R483 (Browse shelf) | Available | 201106130008 |
Includes bibliographical references and index
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