Strategic public relations management [electronic resource] : planning and managing effective communication programs / Erica Weintraub Austin, Bruce E. Pinkleton.
By: Austin, Erica Weintraub.
Contributor(s): Pinkleton, Bruce E.
Material type:
BookSeries: LEA's communication series.Publisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 2001Description: 1 online resource.ISBN: 9780805831597; 9780585366661 (electronic bk.).Call No.:
HD59
.A97 2001
Subject(s): Public relations | ManagementOnline resources: Electronic Resources Bibliography, etc. Note: Includes bibliographical references and index.
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Includes bibliographical references and index.
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