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The customer differential [electronic resource] : the complete guide to implementing customer relationship management / Melinda Nykamp.

By: Nykamp, Melinda.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : AMACOM, c2001Description: 1 online resource.ISBN: 9780814406229; 9780814425657 (electronic bk.).Call No.: HF5415.5 .N947 2001 Subject(s): Customer relations -- Management | Data miningOnline resources: Electronic Resources General Note: Includes index.
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Includes index.

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