Political marketing : theoretical and strategic foundations / Wojciech Cwalina, Andrzej Falkowski and Bruce I. Newman
By: Cwalina, Wojciech.
Contributor(s): Falkowski, Andrzej | Newman, Bruce I.
Material type: BookPublisher: Armonk, N.Y. : M.E. Sharpe, c2011Description: 340 p. : ill.ISBN: 9780765629166.Call No.: JF2112.C3 C824P Subject(s): Campaign management | Political campaigns | Marketing -- Political aspectsBibliography, etc. Note: Includes bibliographical references and indexesCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | JF2112 .C3 C824P (Browse shelf) | Available | 201109120045 | |
Main Campus Book Shelves | JF2112 .C3 C824P (Browse shelf) | Available | 201109120046 |
Includes bibliographical references and indexes
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