Strategic marketing for nonprofit organizations / Alan R. Andreasen, Philip Kotler
By: Andreasen, Alan R.
Contributor(s): Kotler, Philip | Kotler, Philip. Strategic marketing for nonprofit organizations.
Material type: BookPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2003Edition: 6th ed. , international ed.Description: 536 p. : ill.ISBN: 0131227920.Call No.: HF5415 A527S 2003 Subject(s): NONPROFIT ORGANIZATIONS -- MARKETINGBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415 A527S 2003 (Browse shelf) | Available | 200410200007 |
Includes bibliographical references and index
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