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Branding the nation : the global business of national identity / Melissa Aronczyk.

By: Aronczyk, Melissa.
Material type: materialTypeLabelBookPublisher: Oxford : Oxford Univ. Press, c2013Description: 226 p. : ill.ISBN: 9780199752171.Call No.: HF5415.1255 A766B Subject(s): Branding (Marketing) | International relations | Mass media and international relations | National characteristics -- Political aspectsBibliography, etc. Note: Includes bibliographical references and index.
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Main Campus
Book Shelves 		HF5415.1255 A766B (Browse shelf) Available 2014000004062

Includes bibliographical references and index.

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