The dark side of CRM : customers, relationships and management / edited by Bang Nguyen, Lyndon Simkin and Ana Isabel Canhoto.
Contributor(s): Nguyen, Bang [editor] | Simkin, Lyndon [editor] | Canhoto, Ana Isabel [editor].
Material type: BookPublisher: London : Routledge, 2016Description: 303 pages : illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781138803329.Call No.: HF5415.5 D374 2016 Other title: Dark side of customer relations management.Subject(s): Customer relations -- ManagementBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.5 D374 2016 (Browse shelf) | Available | 2017000001687 |
Includes bibliographical references and index
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