Archetypes in branding : a toolkit for creatives and strategists / Margaret Pott Hartwell and Joshua C. Chen with Chen Design Associates, Max Spector, art director.
By: Hartwell, Margaret Pott.
Contributor(s): Chen, Joshua C | Spector, Max | Chen Design Associates.
Material type: BookPublisher: Cincinnati, Ohio. : HOW Books, c2012Description: 120 p. : ill. (chiefly col.).ISBN: 9781440308185.Call No.: HF5415.1255 H377A Subject(s): Commercial art | Branding (Marketing) | Archetype (Psychology)General Note: Includes indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.1255 H377A (Browse shelf) | Available | 201402270027 |
Includes index
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