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1.
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Consumerism : search for the consumer interest
by Aaker, David A | Day, George S. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : Free Press, 1974Accession number(s): 31481.Availability: Items available for loan: Main Campus [Call number: HC110 .C63 A243C 1974] (1).
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2.
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Consumerism : search for the consumer interest
by Aaker, David A [ed.] | Day, George S [ed.]. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : Free Press, 1978Accession number(s): 76347.Availability: Items available for loan: Main Campus [Call number: HC110 C667 1978] (1).
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3.
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Consumerism : search for the consumer interest
by Aaker, David A [ed.] | Day, George S [ed.]. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : Free Press, 1982Accession number(s): 63839.Availability: Items available for loan: Main Campus [Call number: HC110 .C63 A243C 1982] (1).
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4.
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Essentials of marketing research
by Kumar, V | Aaker, David A | Day, George S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : Wiley, 1999Accession number(s): 290120010001, 290120010002.Availability: Items available for loan: Main Campus [Call number: HF5415.2 K852E] (1).
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5.
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Market driven strategy : processes for creating value
by Day, George S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : Free Press, 1990Accession number(s): 89967.Availability: Items available for loan: Main Campus [Call number: HF5415.13 D39M] (1).
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6.
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Marketing research
by Aaker, David A | Kumar, V | Day, George S. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : Wiley, 2001Accession number(s): 81220000012, 81220000013.Availability: Items available for loan: Main Campus [Call number: HF5415.2 A243M 2001] (1).
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7.
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Marketing research
by Aaker, David A | Day, George S. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : Wiley, 1990Accession number(s): 149841.Availability: No items available
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8.
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Marketing research / David A. Aaker, V. Kumar, George S. Day
by Aaker, David A | Kumar, V | Day, George S. Edition: 9th ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Hoboken, N.J. : Wiley, c2007Accession number(s): 200911060024.Availability: Items available for loan: Main Campus [Call number: HF5415.2 A243M 2007] (1).
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9.
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