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Marketing cases / Mary C. Gilly, William M. Pride, O.C. Ferrell

Contributor(s): Gilly, Mary C | Pride, William M | Ferrell, O.C, 1945-.
Material type: materialTypeLabelBookPublisher: Boston, Mass. : , c1989Edition: 4th ed.Description: 417 p. : ill.ISBN: 0395495946.Call No.: HF5415 M374 1989 Subject(s): MARKETING -- CASE STUDIES
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Main Campus
Book Shelves 		HF5415 M374 1989 (Browse shelf) Available 200309170027

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