Data mining techniques : for marketing, sales, and customer relationship management / Michael J. A. Berry, Gordon S. Linoff
By: Berry, Michael J.A.
Contributor(s): Linoff, Gordon S.
Material type: BookPublisher: Indianapolis, Ind. : Wiley, c2004Edition: 2nd ed.Description: 643 p. : ill.ISBN: 0471470643.Call No.: HF5415.125 B477D 2004 Subject(s): DATA MINING | MARKETING -- DATA PROCESSING | BUSINESS -- DATA PROCESSINGGeneral Note: Includes indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.125 B477D 2004 (Browse shelf) | Available | 200408200130 |
Includes index
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