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Essentials of services marketing / Jochen Wirtz, Christopher Lovelock.
by Wirtz, Jochen [author.] | Lovelock, Christopher H [author.]. Edition: 3rd edition.Material type: Book; Format:
print
; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Harlow : Pearson, ©2018Accession number(s): 2018000001252.Availability: No items available Checked out (1).
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2.
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3.
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Marketing challenges : cases & exercises
by Lovelock, Christopher H | Weinberg, Charles B. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : McGraw-Hill, 1993Accession number(s): 140169.Availability: Items available for loan: Main Campus [Call number: HF5415 L683M 1993] (1).
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5.
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Services Marketing
by Lovelock, Christopher H. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, 1996Accession number(s): 206538, 206539.Availability: Items available for loan: Main Campus [Call number: HF5415.122 L683S 1996] (1).
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Services marketing : Australia and New Zealand
by Lovelock, Christopher H | Patterson, Paul G | Walker, Rhett H. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Sydney : Prentice Hall, 1998Accession number(s): 222610, 222611.Availability: Items available for loan: Main Campus [Call number: HF5415.122 L683S] (1).
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