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Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan, ; with contributions from Ashok Ranchhod

By: Middleton, Victor T.C.
Contributor(s): Fyall, Alan | Morgan, Michael.
Material type: materialTypeLabelBookPublisher: Amsterdam : Elsevier, 2009Edition: 4th ed.Description: 502 p. : ill. (chiefly col.).ISBN: 9780750686938.Call No.: G 155 .A1 M522M 2009 Subject(s): Tourism -- MarketingBibliography, etc. Note: Includes bibliographical references and index
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Book Shelves 		G 155 .A1 M522M 2009 (Browse shelf) Available 201009220010

Includes bibliographical references and index

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