The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, Georg Muller.
By: Nagle, Thomas T [author.].
Contributor(s): Muller, Georg [editor.].
Material type: BookCopyright date: New York : Routledge Taylor & Francis group. ©2018Edition: sixth edition.Description: xiv, 331 pages : illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781138737518.Call No.: HF5416.5 N334S 2018 Subject(s): Pricing | Marketing -- Decision makingBibliography, etc. Note: Includes bibliographical references and index.Current location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5416.5 N334S 2018 (Browse shelf) | Available | 2019000001902 |
Includes bibliographical references and index.
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