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Advertising and marketing to the new majority
by Woods, Gail Baker. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, Calif. : Wadsworth Pub. Co., 1995Accession number(s): 205527.Availability: Items available for loan: Main Campus [Call number: HF5813 .U6 W662A] (1).
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4.
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6.
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Assessing and interpreting outcomes
by Ball, Samuel, ed. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: San Francisco, Calif. : Jossey-Bass, 1981Accession number(s): 55854.Availability: No items available
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8.
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9.
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10.
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11.
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12.
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13.
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Branded male : marketing to men / Mark Tungate
by Tungate, Mark, 1967-. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: London : Kogan Page, 2008Accession number(s): 200805200005.Availability: Items available for loan: Main Campus [Call number: HF5415.1255 T863B] (1).
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14.
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15.
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16.
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Buying behavior and marketing decisions
by Wasson, Chester R | McConaughy, David H. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : ACC, 1968Accession number(s): 15945.Availability: Items available for loan: Main Campus [Call number: HF5415 W377B] (1).
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17.
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18.
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Cases in consumer behavior. Volume I / Martha McEnally
by McEnally, Martha. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Upper Saddle River, N.J. : Pearson Education, c2002Accession number(s): 200307220051.Availability: Items available for loan: Main Campus [Call number: HF5415.32 M323C] (1).
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19.
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Cases in consumer behavior. Volume II / Martha McEnally
by McEnally, Martha. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Upper Saddle River, N.J. : Pearson Education, c2002Accession number(s): 200307220055.Availability: Items available for loan: Main Campus [Call number: HF5415.32 M323C] (1).
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20.
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China : the consumer revolution
by Li, Conghua. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, N.Y. : Wiley, 1998Accession number(s): 200922.Availability: Items available for loan: Main Campus [Call number: HC430 .C6 L5C] (1).
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