000 -LEADER |
fixed length control field |
00746nam a2200229 a 4500 |
001 - CONTROL NUMBER |
control field |
000299683 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190826143629.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130722s2013 onca f b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118092217 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.55 |
Item number |
G672M |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Gordon, Ian, |
Dates associated with a name |
1952- |
245 10 - TITLE STATEMENT |
Title |
Managing the new customer relationship : |
Remainder of title |
strategies to engage the social customer and build lasting value / |
Statement of responsibility, etc. |
Ian H. Gordon. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Ontario : |
Name of publisher, distributor, etc. |
Wiley, |
Date of publication, distribution, etc. |
c2013. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
327 p. : |
Other physical details |
ill. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Relationship marketing. |
|
Topical term or geographic name entry element |
Customer relations |
General subdivision |
Management. |
|
Topical term or geographic name entry element |
Social media |
General subdivision |
Marketing. |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A37125 |
Link information for field corresponding to 9XX field |
20140902 |
991 ## - |
-- |
02 |
-- |
02 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |