Managing the new customer relationship : (Record no. 244215)

000 -LEADER
fixed length control field 00746nam a2200229 a 4500
001 - CONTROL NUMBER
control field 000299683
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190826143629.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130722s2013 onca f b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118092217
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.55
Item number G672M
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Gordon, Ian,
Dates associated with a name 1952-
245 10 - TITLE STATEMENT
Title Managing the new customer relationship :
Remainder of title strategies to engage the social customer and build lasting value /
Statement of responsibility, etc. Ian H. Gordon.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Ontario :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2013.
300 ## - PHYSICAL DESCRIPTION
Extent 327 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Relationship marketing.
Topical term or geographic name entry element Customer relations
General subdivision Management.
Topical term or geographic name entry element Social media
General subdivision Marketing.
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A37125
Link information for field corresponding to 9XX field 20140902
991 ## -
-- 02
-- 02
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          Main Campus Main Campus Book Shelves 2019-08-26 1 3 HF5415.55 G672M 2014000002860 2020-12-16 2019-10-29 2019-08-26 Books
        Register Main Campus Main Campus Book Shelves 2019-08-26     HF5415.55 G672M 2014000002929 2019-08-26   2019-08-26 Books


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