000 -LEADER |
fixed length control field |
00750nam a2200229 a 4500 |
001 - CONTROL NUMBER |
control field |
000300473 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190826143903.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110825s2014 xxka f b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780500516232 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5823 |
Item number |
B377A 2014 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Barry, Pete |
Fuller form of name |
(Pete S.) |
245 14 - TITLE STATEMENT |
Title |
The advertising concept book : |
Remainder of title |
think now, design later : a complete guide to creative ideas, strategies and campaigns / |
Statement of responsibility, etc. |
Pete Barry. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed., rev. & expanded. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London : |
Name of publisher, distributor, etc. |
Thames & Hudson, |
Date of publication, distribution, etc. |
2014. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
|
Topical term or geographic name entry element |
Advertising campaigns |
|
Topical term or geographic name entry element |
Advertising copy. |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A47060 |
Link information for field corresponding to 9XX field |
20141001 |
991 ## - |
-- |
03 |
-- |
03 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |