The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns / Pete Barry.

By: Barry, Pete (Pete S.).
Material type: materialTypeLabelBookPublisher: London : Thames & Hudson, 2014Edition: 2nd ed., rev. & expanded.ISBN: 9780500516232.Call No.: HF5823 B377A 2014 Subject(s): Advertising | Advertising campaigns | Advertising copyBibliography, etc. Note: Includes bibliographical references and index.
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HF5823 B377A 2014 (Browse shelf) Available 2014000003376

Includes bibliographical references and index.

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