| 000 -LEADER |
|---|
| fixed length control field |
00914nam a2200265 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000302000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190826144137.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140407s2014 xxka f b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781780642611 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD30.28 |
| Item number |
G477E 2014 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gerritsen, Dorothe |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Events as a strategic marketing tool / |
| Statement of responsibility, etc. |
Dorothe Gerritsen and Ronald van Olderen ; with the cooperation of Moniek Hover ... [et al.]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Wallingford : |
| Name of publisher, distributor, etc. |
CABI, |
| Date of publication, distribution, etc. |
c2014. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
285 p. : |
| Other physical details |
ill. |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
CABI tourism texts |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Translation of: Het event als strategisch marketinginstrument. Bussum : Coutinho, 2011. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Strategic planning. |
|
|---|
| Topical term or geographic name entry element |
Marketing. |
|
|---|
| Topical term or geographic name entry element |
Special events |
| General subdivision |
Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Olderen, Ronald van. |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A47060 |
| Link information for field corresponding to 9XX field |
20150810 |
| 991 ## - |
|---|
| -- |
02 |
| -- |
05 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |