| 000 -LEADER |
|---|
| fixed length control field |
00999nam a2200313 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000310791 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TH-BaBU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200127162459.0 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.13 |
| Item number |
W577S 2016 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160825s2016 nju f 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781944659011 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
TH-BaBU |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wirtz, Jochen |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Services marketing : |
| Remainder of title |
people, technology, strategy / |
| Statement of responsibility, etc. |
Jochen Wirtz, Christopher Lovelock. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Eighth edition |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New Jersey : |
| Name of producer, publisher, distributor, manufacturer |
World Scientific, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2016. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
783 pages : |
| Other physical details |
illustrations (chiefly colour). |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and indexes |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management |
|
|---|
| Topical term or geographic name entry element |
Professions |
| General subdivision |
Marketing |
|
|---|
| Topical term or geographic name entry element |
Service industries |
| General subdivision |
Marketing |
|
|---|
| Topical term or geographic name entry element |
Customer services |
| General subdivision |
Marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Lovelock, Christopher |
| 946 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| a |
56-2 |
| b |
New titles in January 2020 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A33069 |
| Link information for field corresponding to 9XX field |
20200121 |
|
|---|
| Link information for 9XX fields |
A39038 |
| Link information for field corresponding to 9XX field |
20200127 |
| 991 ## - |
|---|
| -- |
thr |
| -- |
thr |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |