Basic marketing : a managerial approach / by E. Jerome McCarthy and William D. Perreault
By: McCarthy, E. Jerome.
Contributor(s): Perreault, William D.
Material type:
BookPublisher: Homewood, Ill. : Irwin, 1984Edition: 8th ed.Description: 841 p.Call No.:
HF5415
M322B
Subject(s): MARKETING
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415 M322B (Browse shelf) | Available | 72856 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
| HF5415 L577M Marketing strategy | HF5415 L683M 1993 Marketing challenges : cases & exercises | HF5415 L832H Harvard business essentials : | HF5415 M322B Basic marketing : | HF5415 M322E 1994 Essentials of marketing : a global managerial approach | HF5415 M322E 1994 Essentials of marketing : a global managerial approach | HF 5415 M322I 2006 Introduction to marketing / |
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