The ad game : playing to win / G. Robert Cox, Edward J. McGee

By: Cox, G. Robert.
Contributor(s): McGee, Edward J.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs, N.J. : Prentice-Hall, 1990Description: 226 p.Call No.: HF5823 C69A Subject(s): ADVERTISING -- HANDBOOKS, MANUALS, ETC | SALES PROMOTION -- HANDBOOKS, MANUALS, ETC
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HF5823 C69A (Browse shelf) Available 90062
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HF5823 C352S Stunning advertising / HF5823 C633T 10 ways to screw up an ad campaign : HF5823 C677P 2004 Provocateur : HF5823 C69A The ad game : HF5823 D334A Advertising for dummies / HF5823 D334A Advertising for dummies / HF5823 D334A Advertising for dummies /

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