Marketing management : knowledge and skills : text, analysis, cases, plans
By: Peter, J. Paul.
Contributor(s): Donnelly, James H., Jr.
Material type: BookPublisher: Burr Ridge, Ill. : Irwin, 1992Edition: 3rd ed.Description: 943 p.Call No.: HF5415.13 P473M 1992 Subject(s): MARKETING -- MANAGEMENT | MARKETING -- MANAGEMENT -- CASE STUDIESCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 P473M 1992 (Browse shelf) | Available | 176044 |
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HF5415.13 P377S Strategic marketing management : | HF5415.13 P377S Strategic marketing management : | HF5415.13 P377S 1992 Successful marketing for the small business | HF5415.13 P473M 1992 Marketing management : knowledge and skills : text, analysis, cases, plans | HF5415.13 P473M 1998 Marketing management : knowledge and skills | HF5415.13 P473M 2001 Marketing Management : | HF5415.13 P473M 2009 Marketing management : |
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