Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh
By: Hutt, Michael D.
Contributor(s): Speh, Thomas W.
Material type: BookPublisher: Fort Worth, Tex. : Dryden Press, c1998Edition: 6th ed.Description: 777 p. : ill.ISBN: 0030206332.Call No.: HF5415.13 H877B 1998 Subject(s): MARKETING | INDUSTRIAL MARKETING -- MANAGEMENTBibliography, etc. Note: Includes bibliographical references and indexesCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 H877B 1998 (Browse shelf) | Available | 200205210140 |
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HF5415.13 H57 Cases in marketing management : issues for the 1990s | HF5415.13 H644M Marketing planning : | HF5415.13 H877B 1998 Business marketing management : | HF5415.13 H877B 1998 Business marketing management : | HF5415.13 H877B 2004 Business marketing management : | HF5415.13 H877B 2004 Business marketing management : | HF5415.13 I226M 2015 Marketing Management in Asia / |
Includes bibliographical references and indexes
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