Retail power plays : from trading to brand leadership : strategies for building retail brand value
By: Wileman, Andrew.
Contributor(s): Jary, Michael.
Material type:
BookPublisher: Hampshire : Macmillan Business, 1997Description: 280.Call No.:
HD69 .B7
W543R
Subject(s): BRAND NAME PRODUCTS | RETAIL TRADE -- MANAGEMENT
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| Main Campus Book Shelves | HD69 .B7 W543R (Browse shelf) | Available | 214282 |
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