BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE

Your cart is empty.

Customer equity : building and managing relationships as valuable assets / Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas

By: Blattberg, Robert C, 1942-.
Contributor(s): Getz, Gary, 1955- | Thomas, Jacquelyn S, 1969-.
Material type: materialTypeLabelBookPublisher: Boston, Mass. : Harvard Business School Pub. Co., c2001Description: 228 p. : ill.ISBN: 0875847641.Call No.: HF5415.55 B527C Subject(s): RELATIONSHIP MARKETING | CUTOMER SERVICES -- MARKETING | CUSTOMER RELATIONS | CUSTOMER LOYALTYBibliography, etc. Note: Includes bibliographical references and index
Tags from this library: No tags from this library for this title. Log in to add tags.
    Average rating: 0.0 (0 votes)
Current location Call number Status Date due Barcode
Main Campus
Book Shelves 		HF5415.55 B527C (Browse shelf) Available 200204190125

Includes bibliographical references and index

There are no comments for this item.

to post a comment.


- Copyright © 2022 Library and Learning Space -

Powered by Koha