Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel
By: Charles W. Lamb.
Contributor(s): Hair, Joseph F | McDaniel, Carl.
Material type: BookPublisher: Australia : South-Western, c2002Edition: 6th ed.Description: 751 p. + 1 CD-ROM.ISBN: 0324125674; 0324068611.Call No.: HF5415 L352M 2002 Subject(s): MARKETING | MARKETING -- MANAGEMENTGeneral Note: Includes indexBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415 L352M 2002 (Browse shelf) | Available | 200204120062 |
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Includes index
Includes bibliographical references and index
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