Strategic marketing problem : cases and comments / Roger A. Kerin, Robert A. Peterson
By: Kerin, Roger A.
Contributor(s): Peterson, Robert A.
Material type:
BookPublisher: Upper Saddle River, N.J. : Prentice Hall, c2001Edition: 9th ed. , international ed.Description: 729 p. : ill. (some col.).ISBN: 0130284742.Call No.:
HF5415.135
K474S 2001
Subject(s): MARKETING -- DECISION MAKING -- CASE STUDIES | MARKETING -- DECISION MAKING -- CASE STUDIES | MARKETING -- MANAGEMENT -- CASE STUDIES | MARKETING -- MANAGEMENT -- CASE STUDIESBibliography, etc. Note: Includes index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.135 K474S 2001 (Browse shelf) | Available | 200301230008 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
| HF5415.135 D785S 2002 Strategic marketing : | HF5415.135 D785S 2003 Strategic marketing : | HF5415.135 K474S 2001 Strategic marketing problem : | HF5415.135 K474S 2001 Strategic marketing problem : | HF5415.135 K474S 2004 Strategic marketing problems : | HF5415.135 K474S 2004 Strategic marketing problems : | HF5415.135 K474S 2004 Strategic marketing problems : |
Includes index
There are no comments for this item.