The art of writing advertising : conversations with William Bernbach, George Gribbin, Rosser Reeves, David Ogilvy, Leo Burnett / interviewed by Denis Higgins
Contributor(s): Bernbach, William | Higgins, Denis.
Material type:
BookSeries: A McGraw-Hill advertising classic.Publisher: New York, N.Y. : McGraw-Hill, c2003Description: 125 p. : ill., ports.ISBN: 0071410937.Call No.:
HF5825
A776
Subject(s): ADVERTISING | Advertising copy -- INTERVIEWS | ADVERTISING EXECUTIVES -- INTERVIEWS
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5825 A776 (Browse shelf) | Available | 200305270033 |
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