Advertising media A to Z : the definitive resource for media planning, buying, and research / Jim Surmanek

By: Surmanek, Jim.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : McGraw-Hill, c2004Description: 337 p.ISBN: 0071422145.Call No.: HF5826.5 S975A Subject(s): ADVERTISING MEDIA PLANNING -- DICTIONARIES
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REF HF5826.5 S975A (Browse shelf) Not for loan 200406290070

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