The advertised mind : ground-breaking insights into how our brains respond to advertising / Erik Du Plessis
By: Du Plessis, Erik.
Material type:
BookPublisher: London : Millward Brown, 2005Description: 232 p. : ill.ISBN: 0749443669.Call No.:
HF5822
D864A
Subject(s): ADVERTISING -- PSYCHOLOGICAL ASPECTS -- RESEARCH | HUMAN INFORMATION PROCESSING -- RESEARCHBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5822 D864A (Browse shelf) | Available | 200506220087 | |
| Main Campus Book Shelves | HF5822 D864A (Browse shelf) | Available | 200506220088 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
| HF5822 C766A Advertising and consumer citizenship : gender, images and rights | HF5822 D583 Diversity in advertising : | HF5822 D583 Diversity in advertising : | HF5822 D864A The advertised mind : | HF5822 D864A The advertised mind : | HF5822 D873O One great insight is worth a thousand good ideas : | HF5822 J333L Life after the 30-second spot : |
Includes bibliographical references and index
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