Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson
By: Peter, J. Paul.
Contributor(s): Olson, Jerry Corrie.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
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HF5415.3 P473C 1999 Consumer behavior and marketing strategy / | HF5415.3 P473C 2002 Consumer behavior and marketing strategy / | HF5415.3 P473C 2002 Consumer behavior and marketing strategy / | HF5415.3 P473C 2005 Consumer behavior and marketing strategy / | HF5415.3 P473C 2005 Consumer behavior and marketing strategy / | HF5415.3 W477B Building brands & believers : | HF5415.3 W544C 1994 Consumer behavior |
Includes bibliographical references and indexes
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