Designing brand identity : a complete guide to creating, building and maintaining strong brands / Alina Wheeler

By: Wheeler, Alina.
Material type: materialTypeLabelBookPublisher: Hoboken, N.J. : Wiley, c2006Edition: 2nd ed.Description: 280 p. : ill. (chiefly col.).ISBN: 0471746843; 970471746843; 9780471746843.Call No.: HD69 .B7 W433D 2006 Subject(s): BRAND NAME PRODUCTS | BRAND NAME PRODUCTS -- MARKETING -- MANAGEMENT | BRANDING (MARKETING) | TRADEMARKS -- DESIGN | ADVERTISING -- BRAND NAME PRODUCTSBibliography, etc. Note: Includes bibliographical references and index
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HD69 .B7 W433D 2006 (Browse shelf) Available 201302010006
Main Campus
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HD69 .B7 W433D 2006 (Browse shelf) Available 201302010007

Includes bibliographical references and index

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