Sports sponsorship and marketing communications : a European perspective / Wim Lagae
By: Lagae, Wim.
Material type: BookPublisher: Harlow : Financial Times Prentice Hall, c2005Description: 248 p. : ill.ISBN: 0273687069.Call No.: GV716 L332S Subject(s): SPORTS -- MARKETING | SPORTS SPONSORSHIP | COMMUNICATION IN MARKETING | SPORTS -- ECONOMIC ASPECTSBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | GV716 L332S (Browse shelf) | Available | 200608020020 | |
Main Campus Book Shelves | GV716 L332S (Browse shelf) | Available | 200608170008 |
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GV716 K373S Sports and entertainment marketing / | GV716 K373S 2016 Sports and entertainment marketing / | GV716 L332S Sports sponsorship and marketing communications : | GV716 L332S Sports sponsorship and marketing communications : | GV716 L432E The economics of sports / | GV716 M844S Sport marketing / | GV716 M844S Sport marketing / |
Includes bibliographical references and index
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