What's your BQ? : learn how 35 companies add customers, subtract competitors, and multiply profits with Brand Quotient / written by Sandra Sellani

By: Sellani, Sandra.
Material type: materialTypeLabelBookPublisher: El Monte, Calif. : WBusiness, c2007Description: 301 p. : ill.ISBN: 9780832950025.Call No.: HD69 .B7 S444W Subject(s): BRAND NAME PRODUCTS | BRAND NAME PRODUCTS -- MANAGEMENTBibliography, etc. Note: Includes bibliographical references and index
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HD69 .B7 S444W (Browse shelf) Available 200706220083

Includes bibliographical references and index

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