Principles of customer relationship management / Roger J. Baran, Robert J. Galka, Daniel P. Strunk
By: Baran, Roger J.
Contributor(s): Galka, Robert J | Strunk, Daniel P.
Material type: BookPublisher: Australia : Thomson/South-Western, c2008Description: 511 p. : ill.ISBN: 9780324322385.Call No.: HF5415.55 B372P Subject(s): RELATIONSHIP MARKETING | CUSTOMER RELATIONS -- MANAGEMENTBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.55 B372P (Browse shelf) | Available | 200706270018 | |
Main Campus Book Shelves | HF5415.55 B372P (Browse shelf) | Available | 200808140004 |
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HF5415.55 ช686อ ERM-กลยุทธ์บริหารประสบการณ์--สร้างแฟนพันธุ์แท้ = | HF5415.55 ช686อ ERM-กลยุทธ์บริหารประสบการณ์--สร้างแฟนพันธุ์แท้ = | HF5415.55 B372P Principles of customer relationship management / | HF5415.55 B372P Principles of customer relationship management / | HF5415.55 B377L Leading through relationship marketing : | HF5415.55 B527C Customer equity : | HF5415.55 C474R Relationship marketing : |
Includes bibliographical references and index
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