Marketing research / Carl McDaniel, Jr., Roger Gates
By: McDaniel, Carl, Jr.
Contributor(s): Gates, Roger.
Material type: BookPublisher: Hoboken, N.J. : Wiley, c2007Edition: 7th ed.Description: 623 p. : ill. (chiefly col.), col. maps + 1 CD-ROM.ISBN: 9780471755289.Call No.: HF5415.2 M322M 2007 Subject(s): MARKETING RESEARCHBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.2 M322M 2007 (Browse shelf) | Available | 200904010003 |
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HF5415.2 M322M 1998 Marketing research essentials | HF5415.2 M322M 2004 Marketing research essentials / | HF5415.2 M322M 2004 Marketing research essentials / | HF5415.2 M322M 2007 Marketing research / | HF5415.2 M343B Basic marketing research : | HF5415.2 M343B 2002 Basic marketing research : | HF5415.2 M343M Marketing research : an applied orientation |
Includes bibliographical references and index
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