Brand meaning / Mark Batey
By: Batey, Mark.
Material type:
BookPublisher: New York, N.Y. : Routledge, c2008Description: 257 p. : ill.ISBN: 9780805864557.Call No.:
HF 5415.1255
B373B
Subject(s): Branding (Marketing) | Product managementBibliography, etc. Note: Includes bibliographical references and indexes
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF 5415.1255 B373B (Browse shelf) | Available | 201102030025 |
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| HF5415.1255 A382 2017 Advances in corporate branding / | HF5415.1255 A766B Branding the nation : | HF5415.1255 B372D 2019 Digital luxury : transforming brands & consumer experiences / | HF 5415.1255 B373B Brand meaning / | HF5415.1255 B483B Building brand authenticity : | HF5415.1255 B483B Building brand authenticity : | HF 5415.1255 B726 Brand identity now! / |
Includes bibliographical references and indexes
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