Effective sales force automation and customer relationship management : a focus on selection and implementation / Raj Agnihotri, Adam A. Rapp

By: Agnihotri, Raj.
Contributor(s): Rapp, Adam A.
Material type: materialTypeLabelBookSeries: Selling and sales force management collection / Michael Ahearne and Adam Rapp, editors.Publisher: New York, N.Y. : Business Expert Press, 2010Description: 113 p. : ill.ISBN: 9781606491270.Call No.: HF 5438.35 A464E Subject(s): Selling -- Data processing | Customer relations -- Technological innovations | Relationship marketingBibliography, etc. Note: Includes bibliographical references and index
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