The Ultimate guide to strategic marketing : real world methods for developing successful, long-term marketing plans / Robert J. Hamper.
By: Hamper, Robert J.
Material type: BookPublisher: New York, N.Y. : McGraw Hill Education, c2014Description: 304 p. : ill.ISBN: 9780071809092.Call No.: HF5415.13 H356U 2014 Subject(s): Marketing -- Management | Strategic planning | Business planning | Marketing researchGeneral Note: Includes indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 H356U 2014 (Browse shelf) | Available | 2018000002048 |
Includes index
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