The Ultimate guide to strategic marketing : real world methods for developing successful, long-term marketing plans / Robert J. Hamper.

By: Hamper, Robert J.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : McGraw Hill Education, c2014Description: 304 p. : ill.ISBN: 9780071809092.Call No.: HF5415.13 H356U 2014 Subject(s): Marketing -- Management | Strategic planning | Business planning | Marketing researchGeneral Note: Includes index
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HF5415.13 H356U 2014 (Browse shelf) Available 2018000002048

Includes index

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