Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy & Simon Pervan
By: Elliott, Richard H.
Contributor(s): Percy, Larry | Pervan, Simon.
Material type:
BookPublisher: Oxford : Oxford Univ. Press, 2007Edition: 2nd ed.Description: 303 p. : ill. (some col.).ISBN: 9780199565214.Call No.:
HF5415.15
E444S 2007
Subject(s): Product management | Strategic planningBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.15 E444S 2007 (Browse shelf) | Available | 201109070024 | |
| Main Campus Book Shelves | HF5415.15 E444S 2007 (Browse shelf) | Available | 201109070023 |
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| HF5415.15 E444S Strategic brand management / | HF5415.15 E444S Strategic brand management / | HF5415.15 E444S 2007 Strategic brand management / | HF5415.15 E444S 2007 Strategic brand management / | HF5415.15 G545A Authenticity : | HF5415.15 G545A Authenticity : | HF5415.15 G672P 2006 The product manager's handbook / |
Includes bibliographical references and index
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