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Strategic marketing in practice [electronic resource] / Marketing Knowledge, Chartered Institute of Marketing.

Contributor(s): Marketing Knowledge | Chartered Institute of Marketing.
Material type: materialTypeLabelBookSeries: CIM Revision Cards.Publisher: Oxford : Routledge, 2006Description: 1 online resource.ISBN: 9780750667692; 9780080501307 (electronic bk.).Call No.: HF5415.13 .S77 2006 Subject(s): Marketing -- Management -- Examinations -- Study guidesOnline resources: Electronic Resources
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